During the early stages of developing Olive, I noticed a problem with users understanding how the app works. I decided to focus on connecting health and wellness, especially because many users don't immediately think of exercise in relation to medical consultations. To make the app better for users, I carried out a range of research activities, like preference testing, card sorting exercises, tree testing, and moderated user testing. These evaluations gave really helpful insights into what users expect, which then helped come up with a more strategic and informed approach to the design process.
Analyze & Define
During the early stages of developing Olive, I noticed a problem with users understanding how the app works. So, I decided to focus on connecting health and wellness, especially because many users don't immediately think of exercise in relation to medical consultations. To make the app better for users, I carried out a range of research activities, like preference testing, card sorting exercises, tree testing, and moderated user testing. These evaluations gave really helpful insights into what users expect, which then helped come up with a more strategic and informed approach to the design process.